About Big Counter
Big Counter is a beloved neighborhood sandwiches spot in Dallas, TX, with a lively feel and counter-service seating with reclaimed wood tables. The kitchen leans into sandwiches done well, dough is fermented for at least 48 hours for better flavor.
The signature item to try first is the Pulled Pork, which has earned a loyal following. The rest of the menu rounds it out with options like Italian Sub, Turkey Club, Reuben, plus rotating specials that change with the season. Portions are generous for the price point ($), and the kitchen is consistent — orders come out fast even when the place is full.
On a typical day you'll find neighborhood regulars who know the staff by name, especially around the lunch and dinner rushes. The bar pours specialty espresso drinks, drip coffee, and seasonal lattes. There is a thoughtful vegan section that goes well beyond just a salad. The dining room is clean, the music is at a reasonable volume, and the wifi works.
For ordering, you can text ahead to skip the line during the lunch rush. Regulars say the staff remembers their order after only two or three visits. Whether you're new to Dallas or a longtime resident hunting for a reliable sandwiches fix, Big Counter earns a spot in the regular rotation.
Menu highlights
A snapshot of the most-ordered items at Big Counter. Prices and availability change — call ahead to confirm.
Customer reviews
Recent ratings averaged 4.7 out of 5 across 257 reviews.
I work nearby and stop in at least twice a week. The BLT hits every time. Service is quick, the space is clean, and they take dietary requests seriously which I appreciate. Easy five stars from me.
Great sandwiches option for the area. The Italian Sub was the highlight, big portion and well-priced. Seating is limited so if you come at peak hours plan on takeout. I'll be back.
Came here on a whim during my lunch break and I'm hooked. The Caprese Panini was easily the best version I've had this year. Friendly staff, fast service, and they actually got my order right the first time. Will be back next week.
Honestly impressed. We tried three different items between the table and the BLT stole the show. The staff genuinely seemed to enjoy being there which makes a difference. Cannot recommend enough.
Brought the family on a Saturday and we all walked out happy. Kids loved their food, my partner ordered the Italian Sub and finished every bite. Prices feel fair for the portions. The dining room was a little loud but that's expected on weekends.
Location & neighborhood
Big Counter is located at 1836 1st Ave in Dallas, TX. Street parking is generally available in the surrounding blocks, and most public-transit routes that serve the downtown core stop within a short walk. The neighborhood around the restaurant has steady foot traffic during lunch and dinner, with a mix of office buildings, apartments and other small businesses on the block.